I can't control how people interact with my work. How it's presented is up to me. How it's met cannot be.
But consider the linearity of my lived experience as I create, the way this begets that. The way what I learned yesterday informs how I write today.
I hope that building-upon-itself survives in the reader's experience.
(Control: Have you ever considered just how much the history of the Internet is the story of the battle between those who "own" content and the emergent actions of the users of a medium that defies certain ideas of control?)